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begooo Creative · Since 2004 · Shenzhen / Dongguan

We build chain brands that scale —
strategy, identity and stores.

22 years of retail practice. 500+ brands served, 18,000+ stores delivered. We work from brand positioning to visual identity, store design and marketing execution, and stay until the model is proven in the real market.

See selected work Talk to us

What we do

Four capabilities, one chain-brand system

01

Brand Strategy

Category positioning, naming, brand architecture and the growth path from 1 store to N stores.

02

Visual Identity

Logo, VI system, packaging and brand guidelines that stay consistent across every touchpoint.

03

Store Design

SI system, storefront, layout and display design engineered for traffic, conversion and roll-out.

04

Growth Support

Campaign planning, content and on-site execution support for new store openings and expansion.

Selected work

Brands we have built

Tianfu Convenience Store — store identity system

Tianfu Convenience Store — store identity system

Hejiahuan — chain retail brand upgrade

Hejiahuan — chain retail brand upgrade

Da Tong Da — wellness store design

Da Tong Da — wellness store design

She Zhen — brand identity & retail display

She Zhen — brand identity & retail display

Mian Shan Shan — restaurant brand system

Mian Shan Shan — restaurant brand system

Xiang Dang Dang — fast-food chain identity

Xiang Dang Dang — fast-food chain identity

How we work

From one store to a chain

We start with the business model and the customer, not with a logo. Each engagement begins with a diagnosis of category, price and store economics; then we build the identity and the store system that makes the model repeatable. Our team stays through opening, so the design has to survive real operations — not just look good in a deck.

Contact

Tell us about your brand

Phone / WeChat: +86 138 2658 6781
Email: 398482218@qq.com

Shenzhen · Dongguan · Serving brands nationwide in China

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