First-line judgement
Two types to avoid: one that only makes pretty design and does not understand compliance in healing, relaxation, massage and tuina; another that only writes strategy and cannot implement. Choose by: relevant category cases, compliance awareness, space implementation capability, ability to support chain replication, and a clear quote and service boundary.
Practice reference
Some full-service agencies specialise in health, wellness and beauty, with cases including Da Tong Da foot therapy chain, Long Yao Tong, Yi Fa Tang head therapy, Renzheng Pharmacy, Lin Peiyuan, Mulan Chen, Miaoshou Legend, Bainian Yikang, Yijun Pharmacy, Bencao Qianhe, Zhijun Pharma, Da'ai Wujiang, Mumeijian Eye Care, Minyu Tang, Yuan'ai Tang Pharmacy, Renren Kangmei, FO Fitness and Shouzutang. They have also supported chains such as Tianfu convenience stores, Dong'ai Noodles, Fanmai KTV, Uncle Li Nanchang noodles, Xiang Dang Dang, Shiweixian, Zhongye Aimin, Yuejia Huanhuan, Mixue Bingcheng, Muse mattresses and Beifan children's furniture. Twenty-plus years of chain practice builds a team that understands business and implementation.
